10 Best Website Design Ideas and Examples For Small Businesses

If you’re a small business, your online presence is one of the most important marketing elements you should work on. Think of your website as your storefront in the online world. You need to immediately grab your customer’s attention to convert sales. That’s why you need to invest in great website design ideas.

After all, customers usually stay for less than a minute on your home page. You want to find a way to keep them scrolling for as long as possible. If you’re out of ideas, you can take a look at these brilliant website examples so you can also stand out from the rest. 

 

1. Sarah Fischback Photography

 

Photographers are highly visual creatives who would want to showcase photos in a simple and neat way. Sarah Fishcback Photography has a simple yet user-friendly site that lets you immediately know her brand. Customers will want to know your photography and editing style from the get-go, so be mindful of the styles you’re putting out on your site. Choose the best photos to place on your homepage, and curate your galleries to show a variety of shots.  

 

 

2. Ocean Bottle

 

Meanwhile, if your goal is to convert customers, you can never go wrong with a strong landing page. Ocean Bottle has a striking holiday message for its visitors. This marketing strategy is genius: it reflects its brand message while promoting its water containers, which are made from 100% recycled plastic bottles. If you’re in sustainability, it’s best to show some numbers and reports so your customers know your impact. Scroll down below, and you’ll see the company provides some impact numbers. 

 

 

3. Wildwood Bakery

 

Here’s something that will take your breath away. Wildwood Bakery’s homepage is a wonderfully illustrated spread that’s an ode to the classic children’s fairytale book. Their website is a neat combination of playful elements and drool-worthy food images. These kinds of website design ideas may be difficult for small businesses to implement, but you can include moving illustrations and other quirky graphic design elements to start.

 

 

4. Sweet Dreams

 

Your product photography can sometimes be the groundwork for your website layout design. Just take a look at My Sweet Dreams’ lilac-tinged dreamscape. The surreal and fantasy-like composition of their product photo seamlessly blends with their website layout design. Scroll through the page and you’ll find similar purple tones combined with strong product photography and simple line illustrations. It’s proof that you don’t need fancy coding skills to create amazing website design templates.

 

 

5. The Boiler Room

 

Meanwhile, if you’re business is focused heavily on video and films, The Boiler Room may provide you with some inspiration. Their homepage looks like an edgier version of another video-heavy platform: Youtube. This isn’t a coincidence though. The video previews, gallery-type carousels, and simple sans serif type are meant to evoke the same feeling as scrolling through a Youtube page. For small businesses, you can follow a familiar layout format as major platforms so users can navigate your site intuitively.  

 

 

6. Aroz Jewelry

 

At first glance, Aroz Jewelry looks like any other retail brand out there. But what makes it one of the best website design templates is its moving and animated text. Elements slide on the page or appear out of nowhere, creating a slight movement that entices the eye. It helps that their design aesthetic already follows the modern and chic vibe, this extra subtle detail brings out a sophisticated feel even more. 

 

 

7. Disco Cheetah

 

If you’re worried about mixing too many colors and elements together, Disco Cheetah will teach you that there’s no such thing as too much. This funky Korean food truck brand is not afraid to bring its groovy personality to its site with funky typography and colorful features images. Consider this site as a coordinated splash of colors and typography. It’s proof that you don’t have to play it safe when it comes to coming up with website design ideas.

 

 

8. Notion

 

A lot of people like to joke about the banality of the 2D corporate illustration website design template. Notion, however, has some tricks up its sleeve so they’ll keep you hooked. First off, they have black-and-white character designs that look straight out of a short Disney film. Next, they don’t overuse this concept and go straight to business.  When you scroll down, you can immediately see the Notion templates that are ready for users to copy and paste. Small changes like this can really amp up your design page. 

 

 

9. Regenerative Travel 

 

When you’ve mastered your branding, you don’t have to do a lot of elbow grease when it comes to thinking of website design ideas. Regenerative Travel’s website is a great example of how typography can elevate your website layout. Because small businesses often have limited tools at their disposal, a simple landscape photo, powerful copy, and a clean variation of typography can be enough to catch the attention of customers.

 

 

10. The Original Denver

 

What makes The Original one of the best website design examples is its thick borders. Though their website design features minimal text and elements, it’s clear as day that they’re leaning toward a retro and vintage diner vibe. The best part is that this art deco meets retro aesthetic and can be applied in different industries that have a similar throwback feel.

 

If you want to have amazing website design ideas for small businesses, consider checking out DotYeti’s monthly subscription. Get started now, and you’ll get unlimited designs for only $449!

 

We'd love to read your graphic design insights and trend analyses. You can email your content collaboration requests to [email protected].

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