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Font Psychology: The Importance of Typography in Branding

Font Psychology: The Importance of Typography in Branding

The significance of using the right font in a design is often neglected by those who don’t understand them. The importance of typography in branding is crucial to comprehend if you want your visuals to clearly deliver your brand's identity.  Typography is the major...

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Designer Spotlight: The Lead Yetis

Designer Spotlight: The Lead Yetis

  Behind every great team is a great leader. And here at DotYeti, we hero three of the best Art Directors yetis could find who have helped our designers reach their fullest creative potential. With their leadership and direction, our designer yetis are able to...

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12 Best Online Ads of 2020 (Quarantine Edition)

12 Best Online Ads of 2020 (Quarantine Edition)

The year 2020 will certainly go down in history as one of the most troubling times in the modern century. And if it doesn’t go down in textbooks, you’ll definitely see it in the creative online ads that have inspired the marketing industry for the past months.  2020...

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5 Holiday Graphic Design Ideas For Your Business

5 Holiday Graphic Design Ideas For Your Business

‘Tis the season of holiday graphic design! Yes, it’s that time of the year to update your social media posts, online ads and banners, and announcement posters. With thanksgiving making its way this fall and the gift-giving spirit just around the corner, it makes just...

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