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How To Build A Brand Story With Color

How To Build A Brand Story With Color

Want to uncover brand color meaning? We’re here to help. When it comes to branding, there are definitely a lot of decisions that need to be made. How do you build a compelling brand story? And how can you curate a strong brand message with brand visuals?  We know this...

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Wise Rebrand and Logo Explanation: Behind the New Visuals

Wise Rebrand and Logo Explanation: Behind the New Visuals

Wise may have just launched the best rebrand of the year. In a time when pressures are ramping up to stay competitive in a tight industry, the legacy brand is proving it’s here to stay.  Their new brand position puts them in an ideal place to make an impact. Plus, it...

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Pantone Color of the Year 2023: Viva Magenta Explained

Pantone Color of the Year 2023: Viva Magenta Explained

It’s no secret that the Pantone Color of the Year announcement is a highly-awaited event. After all, this announcement quite literally determines the trends for the following year.   To represent newfound strength, Pantone has named Viva Magenta 18-1750, as the...

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