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Design & Its Role in the Foundation of Brand Identity

Design & Its Role in the Foundation of Brand Identity

Design isn't just about styling or making something look pretty. It's about conveying a message and is used to build brand awareness and set up the foundation of your brand identity.  In this article, we'll discuss the value of design and how it helps set up the...

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Tips for Designing a Great Logo

Tips for Designing a Great Logo

Whether you establish a company or your personal brand, a great logo can do wonders for your branding. One of the first things to do when you’re starting is to design one, which, for most people, seems like an easy thing to do. Logos are not just shapes and colors;...

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Putting the Spotlight on Design Trends this 2022

Putting the Spotlight on Design Trends this 2022

Packaging design trends change constantly, and it’s important to know what’s hot, what’s not, and how to avoid any ugly design trends you’d rather not use. If you’re one of the many business owners that haven’t had your packaging updated in years, or at all, it’s...

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