Let’s face it—Facebook ads are useful for reaching customers up to a point. Earlier this year, Facebook announced that search ad placements are available for all advertisers. This comes as good news for us, especially when it comes to targeting customers. Due to their...
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How the Facebook Ad Library Can Disrupt Digital Advertising Strategies
Last March 2019, Facebook launched the Facebook Ad Library, a database of Facebook ads that can be accessed on the web. It contains information about Facebook Ads including ‘page creation date, previous page merges, and name changes’. It also shows the location of...
How To Start A Facebook Ad Funnel
Are you looking to create more conversion from Facebook Ads? Have you considered how funnels can help? These two are actually a strong match with the proper application. As a marketer, you probably know the stages of a buyer's journey with your eyes closed. This...
Facebook’s Photo Carousel Missing? Here’s What You Can Do.
The carousel format is very important as it allows you to showcase 2 or more images and/or videos, and headlines through a single ad unit. It can be used by practically any business in order to achieve a plethora of digital advertising goals. The problem with this...