Graphic design is an essential tool for communication. It can be done through typography, imagery, color and form. In addition, it is a powerful craft for designers to showcase their creative skillset. When it comes to graphic design, it's important to understand that...
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[UPDATED] The 2022 Complete Graphic Design for Marketing Guide
Every team understands the importance of graphic design for marketing. Graphic design is the art of communicating a message using visual content. It has a huge impact on brand awareness and conversion. This is why entrepreneurs and key decision-makers know that...
Pantone Colors of 2022: How it Affects Designers and Marketers
As we approach the end of 2021, it’s time to predict the creative trends that we’ll be seeing next year. Many in the creative industry were heavily anticipating Pantone’s sneak peek into the colors they expect to dominate 2022. In other words, the Pantone team tapped...
Millennial Marketing 101: How Great Design Can Draw In the Younger Market to Your Brand
The millennial market is a consumer force to be reckoned with—which is why millennial marketing is important. Even if millennials are not your primary target, creating a design that appeals to them will help drive up your sales and establish your brand’s identity...