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Pantone’s Color of the Year 2023: Viva Magenta Explained

Pantone’s Color of the Year 2023: Viva Magenta Explained

It’s no secret that Pantone's Color of the Year announcement is a highly-awaited event. After all, this announcement quite literally determines the trends for the following year.  If you're wondering how a Last December 1, the institute revealed the color of the year...

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