Social media advertising on Twitter can help get your Tweets and account in front of more people. And those exposed to it just might be interested in your product or service. Statistics show that only 65% of businesses around the world consider Twitter as a platform...
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[Facebook] Must Know Social Media Advertising Facts in 2023
Facebook is one of the most popular social media platforms there is today. With over 2.80 billion monthly active users (and still climbing), Facebook advertising in 2023 will only become more and more important to marketing strategy. One could just imagine the social...
[Instagram] Must Know Social Media Advertising Facts in 2023
If you didn’t know already, there are about two million advertisers who are taking advantage of social media advertising on Instagram. But what does that have to you with you as a business owner and marketer? The answer is simple: higher audience reach and more...
Social Media Marketing Converts Up to 3-Fold Because Millennials Are Paying For It
Charlie Brooker is right, people can’t get their faces off of social media. Click, click, click, tap everywhere. Almost everyone in the world has smartphones. It’s the most accessible, most available platform to go on the internet. And it’s become another part of our...
How the Facebook Ad Library Can Disrupt Digital Advertising Strategies
Last March 2019, Facebook launched the Facebook Ad Library, a database of Facebook ads that can be accessed on the web. It contains information about Facebook Ads including ‘page creation date, previous page merges, and name changes’. It also shows the location of...